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Uniqlo to open first flagship store in Beijing

Uniqlo is to open its third flagship store in China in Beijing next month. The company said the shop in the Sanlitun district will aim to… View Article

FASHION

Uniqlo to open first flagship store in Beijing

Uniqlo is to open its third flagship store in China in Beijing next month.

The company said the shop in the Sanlitun district will aim to provide customers with inventive and unique shopping experiences and sell the full range of Uniqlo LifeWear.

In addition, the shop will offer the brand’s first range with Chinese artist Lao Shu, who specialises in depicting contemporary life with ink painting and has created three dedicated artworks for the collection.

As an extension of Uniqlo’s Miao Embroidery Project, which aims to help preserve the traditional embroidery techniques of the Miao people, a huge Miao embroidery entitled Life and Growth in Nature will be displayed in the store. Spanning one square metre, the work was  created by students from Tsinghua University in Beijing and Miao embroiderers.

Tadashi Yanai, Uniqlo founder and chairman, president and chief executive of Fast Retailing Group. said: “Over the past nearly 30 years, Uniqlo has grown together with our customers and partners in China. The Uniqlo Beijing Sanlitun global flagship store, our first global flagship store in Beijing, is the latest achievement of this relationship  The new store is an important step in our vision to become a truly global digital consumer retailing company.”

Uniqlo opened its first store in China in September 2002 and currently operates nearly 850 retail locations throughout the mainland.

 

 

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