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M&S offers one year guarantee on all kids clothing

M&S has announced that it has become the first UK high street retailer to offer a one-year guarantee on all kids clothing. The move means that…

FASHION

M&S offers one year guarantee on all kids clothing

M&S has announced that it has become the first UK high street retailer to offer a one-year guarantee on all kids clothing.

The move means that customers will get a full refund within 365 days if their purchase does not meet the retailer’s quality standards.

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The initiative builds on the 100 day back-to-school extended returns policy which M&S has offered since last year.

In  statement, M&S said its children’s clothing items are made to last to ensure they are hand-me-down quality and include features such as  growth proof hems and adjustable waistbands, as well as coats with space for three children’s names on the label.

The  new initiative sits under the retailer’s ‘Rewear’ banner which focuses on offering families the confidence that their product is made well and made to last.

Alexandra Dimitriu, kidswear director at M&S, said: “Quality and durability  is in our DNA, and is an  important part of our Plan A roadmap as we move toward a more circular economy.

“In kidswear, our customers have always trusted us for the hand-me-down quality of our clothing, knowing that every single item they buy, whether it is a jogger or a dress, a piece of school uniform, is exceptional quality and trusted value.

“With an authoritative lead in quality, we’re going one step further to give our customers the confidence that any item of kids clothing they purchase, it made well and made to last and can be given another life when their children grow out of it.As a mum myself, I know just how important this is.”

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