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ME+EM appoints Maurice Helfgott as chairman to help accelerate US expansion

Luxury fashion brand ME+EM has appointed Maurice Helfgott as chairman as part of plans to accelerate expansion in the US and the rest of the world…. View Article

FASHION

ME+EM appoints Maurice Helfgott as chairman to help accelerate US expansion

Luxury fashion brand ME+EM has appointed Maurice Helfgott as chairman as part of plans to accelerate expansion in the US and the rest of the world.

In his new role, he will support the company’s chief executive and founder Clare Hornby and her team in growing the brand’s online sales in the US and other international markets and opening first boutiques in New York and Boston.

Earlier in his career, Helfgott held director roles at END Clothing, Moss Bros and M&S. More recently, he was chair of retail software firm Brightpearl which was sold to Sage for £255 million.

Hornby said: “We’re embarking on an exciting new journey in accelerating the ME+EM brand’s growth in the US market, where it has already attracted a huge following. There are few people who truly understand the challenge and opportunity involved in scaling DTC brands globally, but Maurice is one of those and we’re delighted that he is joining us in this next chapter.”

Earlier this year, ME+EM secured £55 million in new investment from investor Highland Europe. In addition, the company has seen triple-digit revenue growth in the last 12 months.

Ranked 57th in the Sunday Times’ list of the UK’s fastest growing companies. ME+EM’s fanbase includes the likes of The Duchess of Cambridge and Strictly presenter Claudia Winkelman.

Image courtesy of ME+EM.

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