Introducing The Rolling Stones x MTV Collaboration
The Rolling Stones exclusively launches a collaboration and apparel collection with their lifestyle brand RS No.9 Carnaby and youth brand MTV.
Celebrating the Rolling Stones and MTV’s influence on shaping popular culture, the collection features both MTV and the Rolling Stones iconic logos coupled perfectly with well known, standout slogans… “I Want My MTV!” and the legendary lyric “It’s only Rock ‘n’ Roll But I Like it” across a must have collection of apparel and a tote bag.
The renowned ‘I Want My MTV!’ slogan harks back to MTV’s launch in 1981, when an MTV music executive convinced lead vocalist of the Stones, Mick Jagger, to be featured in the brand’s launch campaign. Jagger agreed to shout into the camera “I Want My MTV!” for the commercial.
The collection is now available from today to purchase online here for worldwide shipping and RS No.9 Carnaby’s global flagship store on Carnaby Street.
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