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Gordon Brothers acquires LK Bennett brand out of administration

Gordon Brothers has announced that it has acquired the LK Bennett fashion brand out of administration. Founded in the 1990s by Linda Bennett, the brand started… View Article

FASHION RETAIL NEWS UK

Gordon Brothers acquires LK Bennett brand out of administration

Gordon Brothers has announced that it has acquired the LK Bennett fashion brand out of administration.

Founded in the 1990s by Linda Bennett, the brand started with a single boutique in Wimbledon and became known for its limited edition ready-to-wear, signature shoes, bags and accessories. LK Bennett filed a notice of intention to appoint administrators earlier this month.

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In a statement, Gordon Brothers said it will evaluate a range of go-to-market strategies for the brand, with a focus on strengthening relationships with retailers, expanding through targeted marketing initiatives, and growing the portfolio of licensees and franchisees.

It will also work to transition LK Bennett to the asset-light model, building on the approach it used in the revitalisation and expansion of the Laura Ashley brand.

Tobias Nanda, head of brands at Gordon Brothers, said: “LK Bennett is a beloved heritage brand with a reputation for impeccable craftsmanship and quality, and a distinctly British spirit.

“We are excited to add LK Bennett to our portfolio of brands and proud to steward the brand into the next phase of growth bringing LK Bennett’s modern luxury to both long-time followers and new customers from around the world.”

Nimit Shah, managing director, EMEA at Gordon Brothers, added:  “We are delighted to provide a solution to the administrators that both ensures value to the estate and preserves the longevity of this iconic British brand.

“We believe the LK Bennett brand is capable of reinvigoration under a new asset-light model.”

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