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White paper – The Obligation Of GDPR Compliance

With GDPR coming into force on 25th May 2018, it’s time to ensure you’re well prepared. Pitney Bowes have released a brand new white paper to… View Article

RETAIL SOLUTIONS

White paper – The Obligation Of GDPR Compliance

With GDPR coming into force on 25th May 2018, it’s time to ensure you’re well prepared. Pitney Bowes have released a brand new white paper to help you navigate the issues involved.

GDPR represents the next step of an evolution in the way we, as a society, treat personal data and the obligations of organizations to protect it. The potential fines are meant to be dissuasive, but they’re not the only reason to undertake compliance. Since it requires a level of good quality data practice, GDPR presents an opportunity to realize benefits beyond simple compliance: customer confidence, incident response, reputation and a foundation for new innovative products and services could be by-products of a well-thought-out GDPR implementation.

On the other hand, because so much is at risk—the penalties and reputational fallout have potentially devastating impacts—taking a “wait and see” approach is tempting fate on a grand scale.

Pitney Bowes have released a brand new white paper on GDPR entitled “DATA PROTECTION BY DESIGN: The Opportunity In The Obligation Of GDPR Compliance”.

Download it here.

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RETAIL EVENTS

The HR Summit 2019
The HR Summit 2019
8 October 2019
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, London W1G 9DT
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY
Omnichannel Futures Conference 2020
Omnichannel Futures Conference 2020
5 February 2020
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Future of Retail Marketing 2020
Future of Retail Marketing 2020
10 June 2020
Cavendish Conference Centre, London W1G 9DT
The Future of Retail Marketing for Customer Engagement