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RETAIL INSIGHTS
RETAIL SOLUTIONS
Online Conversion Webinar 2020
Future of Retail Marketing 2020
The HR Summit 2020
The Future Of AI in Retail Conference 2020
Omnichannel Futures Conference 2021
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The 2020 Programme


9:50 Webinar login and housekeeping
10:00-10-05

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Moderator's introduction and opening comments

The Coronavirus has caused havoc among UK retailers, but with the high street closed the opportunity for eCommerce is vast. Once you get a visitor onto your website, how can you ensure your site is fully optimised for conversion? This series of webinars will look at which elements seem to be the most important for progressing visitors across your website, from homepage to checkout, providing actionable insight to aid performance during this crisis.

Andy Mulcahy, Strategy & Insight Director, IMRG

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10:05-10:50

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Webinar No 1: How to WOW at first glance online 

This webinar will include a retail keynote, IMRG insight presentation and a panel debate, where speakers will discuss:  

  • Innovative ways to maintain visitors' interest when they are on a retail website
  • How retailers can use their marketing channels more effectively online  
  • Finding new ways to attract visitors to retail websites

Robert Kulawik, COO, Everything 5 Pounds
Jonathan Williams, CMO, Long Tall Sally

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11:50-12:35

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Webinar No 2: The browsing experience - how to keep your customers engaged

When site visitors turn into interested browsers, how can retailers provide them with the best possible experience to encourage conversion with an online experience that shows them what they really want and more! This webinar session will cover:

  • How retailers can improve the presentation of their products online
  • How to develop a fantastic customer browsing experience

Robert Kulawik, COO, Everything 5 Pounds
Desi Reuben-Sealey, Senior UX/UI Manager, Debenhams
Ben Stirling, Managing Director, Webloyalty

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14:00-14.45

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Webinar No 3: The final hurdle - how not to lose customers at the payment stage

Once a customer adds something to their basket, how can a retailer ensure they complete the purchase? This session will feature a retail fireside chat, as well as IMRG insight presentation, followed by a panel debate with Guy and James from SafeCharge:

  • The characteristics of a highly converting payment page
  • Ways to drastically reduce cart abandonment
  • The importance of A/B testing
  • The significance or providing the right payment method mix

Patrick Osborne, Head of Customer Insights & Analytics, QVC

Phil McKeith, Head of Ecommerce, Yumi 

Guy Douek, SVP Business Operations, SafeCharge

James Perret, VP Retail, SafeCharge

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15:15-16.00

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Webinar No 4: Post purchase - give customers a reason to come back... again and again

Once someone has become a customer, how can retailers build a relationship with them and encourage them to become a brand ambassador? This webinar will feature a retail keynote, IMRG insight presentation and a panel debate and will cover:

  • What inspires customers to return?
  • What else can retailers do to inspire customer loyalty and turn shoppers into real "fans"?

Laurina Kennedy, Digital Marketing Manager, Skinny Dip London
Lauren Juster, Sales and Marketing Director, Biscuiteers
Angus Knights, UK Partnership Manager, ParcelLab

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Venue & Contact


VENUE
Now online - Please register for details

0207 637 5526 or 0207 631 2055

DATE
April 30 2020

CONTACT
For retail speaker opportunities:

Claire Knott
E: Claire.Knott@theretailbulletin.com
T: 01276 489626

For sponsorship and non retailer speaker opportunities:

Karen Howard
T: 01276 489626 M:07725414385
E: karen.howard@theretailbulletin.com

Meet Our 2020 Partners


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RETAIL EVENTS

Online Conversion Webinar 2020
Online Conversion Webinar 2020
April 30 2020
Now online - Please register for details
The Retail Bulletin Online Conversion Webinar 2020 Partnered by IMRG
Future of Retail Marketing 2020
Future of Retail Marketing 2020
9 June 2020
Now online, please register for details
The Future of Retail Marketing for Customer Engagement
The HR Summit 2020
The HR Summit 2020
1 October 2020
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
The Future Of AI in Retail Conference 2020
The Future Of AI in Retail Conference 2020
14 October 2020
Hallam Conference Center, 44 Hallam Street, London W1W 6JJ
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY
Omnichannel Futures Conference 2021
Omnichannel Futures Conference 2021
3 February 2021
Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy