Future of Retail Marketing 2021
Attract and retain more customers
Retail is going through a period of seismic change at present, with growth proving hard to come by for many retailers. However - the smartest retailers are those who are able to make the most of what they've got in these tough times by optimising what data they have for marketing and customer aquisition/retention. Â Join for this four part webinar, as we walk you through marketing ideas and showcase successful retail case studies backed with empirical research to reveal how retailers can better convert 'interested browsers' into loyal customers and brand advocates.
Meet The 2021 Speakers
Lead UX & Service Designer - Customer Journey Management
John Lewis & Partners
Founder & CEO
European Category and Campaign Insights Manager
What you will learn
Following the sell-out success of our previous customer engagement events, this conference will help you create and retain engaged, connected and happy customers today and tomorrow! Learn how leading UK retailers are deploying winning customer engagement strategies that are designed to stimulate consumer loyalty and increase wallet share, in this hugely competitive marketplace.
The day is designed to be as interactive as possible, allowing time for delegates to debate and discuss the issues within a group of like-minded professionals, so please feel free to ask questions and share your own thoughts and opinions throughout the day. There will also be an opportunity to network during the coffee and lunch breaks, and also at the end of the day.
Attend this interactive, retailer-led event to find out how to:
- Customer engagement transformation in retail – engage your people and your customers
- Become a trusted partner for customers in their purchasing decisions
- Achieve customer centricity and customer experience excellence
- Gain in-depth customer insight with optimised data and analytics for high-impact CX
- Drive consistent, seamless omnichannel experiences across all touch points and services
- Explore how AI, automation and new technologies are disrupting and changing the landscape of CX
- Get the necessary infrastructure in place to capture data about shopping behaviours in the store
Featuring customer engagement leaders from a wide range of retail organisations, this event offers a comprehensive guide to how to grow your business through improving the experience you deliver to your customers. If you’re serious about unlocking the full potential of your business, don’t miss this unique opportunity to benchmark your people, processes and technology with those leading the way.
Who should attend?
This conference is designed for retailers working in senior and mid management marketing roles.Â If you are looking to understand and develop a long termÂ x-channel marketing strategy that accommodates emerging trends in customer engagement, then this will arm you with ideas, action points and new contacts to help you in your journey. The event will have a forward looking strategic focus and is aimed at executives within retail marketing teams in the following job functions:
- Customer Experience
- Customer Service
- Voice of the Customer
- Customer Loyalty
- Market Research
- Customer Insights
- Brand Experience
- Data Science
- Shopper Insights