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Zapp launches ‘Zapp Boutique’ for luxury brands

Rapid grocery delivery startup Zapp has launched ‘Zapp Boutique,’ making it the first on-demand commerce brand to stock brands such as Daylesford, Dr. Barbara Sturm, OnlyRoses, Lelo…

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Zapp launches ‘Zapp Boutique’ for luxury brands

Rapid grocery delivery startup Zapp has launched ‘Zapp Boutique,’ making it the first on-demand commerce brand to stock brands such as Daylesford, Dr. Barbara Sturm, OnlyRoses, Lelo and Trudon.

Customers will now be able to shop products from Antinori, Brindisa, Cipriani, Cîroc, Dr. Barbara Sturm, Fornasetti, Ginori 1735, La Roche-Posay, Lina Stores, Lelo, Moët & Chandon, Trudon, tonies and Vichy.

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London-based high-end gifting brand OnlyRoses has joined the line-up of brands available on Zapp Boutique. Its Infinite Rose Waldorf Crimson (£209.99) and Infinite Rose Champagne (£104.99) arrangements will be available for rapid delivery, 24/7.

Steve O’Hear, VP of Strategy at Zapp, comments: “Our mission is to delight customers with things that make them happy, the moment they want it and so it made perfect sense to take the Zapp experience to the next level with Zapp Boutique.”

“Premium products have always been incredibly popular with our customers and now it’s easier than ever to shop premium and luxury on Zapp.”

Sabine Schmitt, Founder at OnlyRoses, says: “We are delighted to see OnlyRoses showcased in the new premium Zapp Boutique, making it even easier for our customers to shop our famous Infinite Rose arrangements, on demand and delivered in minutes, 24/7.”

Launched in late 2020, Zapp has grown from a single location in West London to multiple micro-fulfilment centres in the UK capital city.

The startup has been backed by investors including Lewis Hamilton, Lightspeed, 468 Capital, BroadLight Capital, Atomico, Burda, and Vorwerk Ventures.

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Angela Beevers Director of Content & Events Strategy
Angela Beevers is Director of Content & Events Strategy at The Retail Bulletin, where she has worked since 2011. She leads the publication's news team and oversees its daily coverage of the UK retail sector, from breaking developments to the early-morning release of retailers' trading updates and financial results. Over more than 15 years at The Retail Bulletin, she has interviewed many of the industry's most innovative founders and leaders. She also shapes content for The Retail Bulletin's events and leads delegate engagement for its most high-profile events. Her areas of focus include: Retail news · Trading updates and financial results · Retail leadership · Industry events
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