JD Sports triples flagship store size at Meadowhall to 29,225 square feet
JD Sports has relocated and tripled the size of its flagship store at Sheffield’s Meadowhall shopping centre, expanding to 29,225 square feet as part of a major retail investment.
Situated on the centre’s Lower High Street, the newly opened JD Sports shop combines five units to create a prominent shop with a 63-metre frontage, making it one of the retailer’s largest stores in the UK.
The expansion has enabled JD Sports to offer extended product ranges from major sportswear brands including Nike, Adidas and The North Face, alongside performance labels such as HOKA, Salomon and Saucony.
Subscribe to TRBThe store also aims to deliver an enhanced customer experience with dedicated brand and product zones, as well as space for regular in-store activations.
James Air, director of group real estate and acquisitions at JD Sports, said: “We’re proud to be expanding our presence in Meadowhall, creating a prime megastore at the heart of the region.
“This investment reflects our commitment to the city and gives customers access to an even bigger selection of the world’s leading sports, fashion and lifestyle brands, all within a phenomenal, high-spec new retail space. We can’t wait to welcome shoppers through the doors.”
Richard Crowther, retail leasing director at British Land, said: “When retailers choose to invest in refurbishing and upsizing their stores, it is a clear signal of both the success they are seeing today and the future potential they see in the destination.
“JD Sports’ impressive new 63 metre frontage brings a new level of vibrancy to the High Street, while creating an engaging store environment that reflects the brand’s unique identity.”
Meadowhall will also soon be adding the Mint Velvet and Belstaff premium fashion brands to its line-up.
