Frasers Group acquires Swindon Designer Outlet
Frasers Group has acquired Swindon Designer Outlet as it continues to expand its physical retail portfolio.
The move follows the group’s recent purchase of the 1.1.million square foot Braehead Shopping Centre in Glasgow from SGS retail.
Spanning 250,000 square feet, Swindon Designer Outlet opened in 1997 and now attracts over three million visitors each year.
Frasers Group said the acquisition supports the outlet strategies of its key brand partners, including Nike, Adidas and Boss.
Michael Murray, chief executive of Frasers Group, said: “Physical retail is central to our Elevation Strategy and investing in Swindon – one of the UK’s top five outlets by footfall – strengthens our position as both retailer and landlord. This acquisition reinforces our property strategy and unlocks new opportunities for our brands and our partners.”
