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Technologies and innovations driving a frictionless payments journey

Read how front-end simplification and back-end magic from Secure Trading can deliver a frictionless payments experience for consumers. Arthur C Clarke, the world renowned futurist and… View Article

RETAIL SOLUTIONS

Technologies and innovations driving a frictionless payments journey

Read how front-end simplification and back-end magic from Secure Trading can deliver a frictionless payments experience for consumers.

Arthur C Clarke, the world renowned futurist and writer, is famously quoted as saying that “any sufficiently advanced technology is indistinguishable from magic”. Indeed, if someone had showed Clarke – at the time of writing 2001: A Space Odyssey – how millions of people pay for their groceries and travel in 2016, with an effortless wave of their phone or wallet, he would be hard pressed to distinguish one from the other. This to me, is the real future of payments innovation – magical simplicity and a frictionless customer journey powered by technology.

There are countless technologies and services which can help create a frictionless customer journey, all the way from purchase to delivery and returns. Amazon’s plans for delivery drones certainly catches the eye, but the innovation taking place at the level of payments should also be cause for great excitement. For many e-commerce providers, which already have highly mature payment processes, it is simply a case of tweaking and improving the all-important final five percent, using technology to do so. These technology innovations can invariably be broken down by two distinct categories

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