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Technologies and innovations driving a frictionless payments journey

Read how front-end simplification and back-end magic from Secure Trading can deliver a frictionless payments experience for consumers. Arthur C Clarke, the world renowned futurist and… View Article

RETAIL SOLUTIONS

Technologies and innovations driving a frictionless payments journey

Read how front-end simplification and back-end magic from Secure Trading can deliver a frictionless payments experience for consumers.

Arthur C Clarke, the world renowned futurist and writer, is famously quoted as saying that “any sufficiently advanced technology is indistinguishable from magic”. Indeed, if someone had showed Clarke – at the time of writing 2001: A Space Odyssey – how millions of people pay for their groceries and travel in 2016, with an effortless wave of their phone or wallet, he would be hard pressed to distinguish one from the other. This to me, is the real future of payments innovation – magical simplicity and a frictionless customer journey powered by technology.

There are countless technologies and services which can help create a frictionless customer journey, all the way from purchase to delivery and returns. Amazon’s plans for delivery drones certainly catches the eye, but the innovation taking place at the level of payments should also be cause for great excitement. For many e-commerce providers, which already have highly mature payment processes, it is simply a case of tweaking and improving the all-important final five percent, using technology to do so. These technology innovations can invariably be broken down by two distinct categories

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Omnichannel Futures Conference 2020
Omnichannel Futures Conference 2020
5 February 2020
Cavendish Conference Centre, 22 Duchess Mews, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Future of Retail Marketing 2020
Future of Retail Marketing 2020
9 June 2020
Hallam Conference Centre, London W1W 6JJ
The Future of Retail Marketing for Customer Engagement
The HR Summit 2020
The HR Summit 2020
1 October 2020
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
AI in Retail Conference 2019
AI in Retail Conference 2019
14 October 2020
Hallam Conference Center, 44 Hallam Street, London W1W 6JJ
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY