The Ultimate Guide to E‑Commerce Personalisation
Embrace personalisation in the right way without coming off as too intrusive and tear down the walls standing in the way of a customer’s purchase.
Exponea is a customer experience and customer data platform that not only boosts e‑commerce growth with AI powered engagement automation, but also helps improve their clients’ culture with better cross‑department collaboration and customer centricity.
New e-book available
You will find out how online retail companies are misusing content personalisation, leading to customers perceiving their efforts as intrusive, even borderline creepy. You will learn how to do it in the right way.
The guide will also arm you with a set of personalisation tactics which will help you solve the painful challenges online retailers face, and give you tips on several content personalisation strategies that positively influence the customer experience.
What are some of the highlights?
• How to personalize without coming off as creepy
• How to solve challenges in online retail with 4 personalisation tactics
• 6 personalization tips that positively impact the customer experience
Download the guide here.
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