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Yoko London opens flagship London store

Pearl jeweller Yoko London has opened a new flagship store in London’s Knightsbridge.

FASHION

Yoko London opens flagship London store

Set across three floors, the store will showcase the brand’s exclusive sets from its Masterpiece Collection as well as fashion forward design items from the Novus and Pendulum collections.

Yoko London also stocks a wide range of fine quality loose pearls and strands for customers to create bespoke items in collaboration with the brand's creative team.

Commenting on the opening, Yoko London chief executive Michael Hakimian told Professional Jeweller: “The opening of our luxurious new flagship boutique marks new heights for the Yoko London brand. We are thrilled to bring our unique jewellery to such a prime retail location in one of London’s finest areas.

“Our new expanded space gives us the opportunity to showcase more of our exquisite pearl designs to London’s diverse and discerning customers, and provide a range of bespoke services to our valued clients.”

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