THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Westfield London gears up for Golden Week
Image courtesy of Westfield

The Westfield London shopping centre in Shepherd’s Bush is expecting strong Chinese tourist numbers during Golden Week this week.

GENERAL MERCHANDISE

Westfield London gears up for Golden Week

The Westfield London shopping centre in Shepherd’s Bush is expecting strong Chinese tourist numbers during Golden Week this week.

The seven-day national holiday in China, which began on 1 October, sees 1.3 billion people get a week off work all at the same time and London is key destination for those holidaying abroad during the week.

The shopping centre said the Chinese tourist market accounted for 35% of sales in its luxury quarter The Village last October, which was an increase of 19% on the previous year. In 2013 (January-August) Westfield London has experienced a 9% increase in Chinese tourist spend with 9% rise in fashion sales and 29% growth in sport and leisure equipment sales.

Myf Ryan, Westfield marketing firector – UK & Europe, said: “Westfield’s strategy to create iconic centres in iconic cities with a strong mix of fashion, food, dining, leisure and entertainment has ensured our centres have become major tourist destinations.

“We have welcomed an increasing number of international Chinese shoppers to Westfield London year-on-year since opening in 2008. This year 17% of our non EU luxury shoppers were from China and we’ve seen a 9% year-on-year increase in Chinese tourist spend in 2013 in The Village. 

“We are very much looking forward to Golden Week this year and our retailers are ready to welcome a significant number of visitors to Westfield. Chinese visitors have started to develop more eclectic and sophisticated tastes over the last five years and now buy across luxury and non-luxury British brands.”

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

The Retail Design Seminar 2018
The Retail Design Seminar 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Seminar 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
AI in Retail Conference 2019
AI in Retail Conference 2019
18 September 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
Fix The Dinosaur Roundtable 2018
Fix The Dinosaur Roundtable 2018
19 October 2018
The Euston Suite, The Hallam, 44 Hallam St, London W1W 6JJ
A Masterclass in IBMi Legacy Issues