THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Waitrose sales up 4.2% last week

Customers gearing up for Christmas helped total sales rise by 4.2% at Waitrose last week, despite tough comparatives with last year.

GENERAL MERCHANDISE

Waitrose sales up 4.2% last week

The retailer’s Christmas advert featuring a girl making gingerbread biscuits boosted sales of bakery items with sales of ginger rising by 17% and cake decorations by 15%. In addition, mincemeat sales grew by 60%.

More than 150 branches are providing free in-store gingerbread icing stations to encourage children to try baking.

Stationery sales, including cards and wrapping paper, rose by 12%, while Christmas cracker sales climbed by 15%.

Meanwhile, hot meat pies were in demand with sales up 50% and the Waitrose Indian ready meal selection had its best week ever with sales rising by 64%.

Waitrose also opened its new-look Waitrose Food & Home store in the week which features its second cookery school. The retailer said sales at the store had “exceeded all expectations”.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing