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Vente-Privee acquires SpinMe

Flash sales site Vente-Privee has acquired a stake in imaging and studio workflow technology specialist SpinMe.

GENERAL MERCHANDISE

Vente-Privee acquires SpinMe

Vente-Privee is a long standing client of SpinMe and uses the technology to display products in a way that allows customers to ‘pick up’ and view fashion items as they would in-store.

SpinMe’s clients include the likes of Selfridges, Macy’s, Tesco, Wiggle, BHS, Halfords and Schuh.

Ilan Benhaim, co-founder of Vente-Privee, said: “We’ve seen first-hand the benefits, and how the company is changing imaging techniques, studio automation and workflow management for the retail industry.

“We use the technology across our range of products and due to excellent imagery have a 5% return rate, compared to the online industry average of 30%. Vente-Privee is investing to allow SpinMe to further develop and expand.”

SpinMe’s services encompass all aspects of photography including flat, 360 spin and 3D imaging and video.

The acquisition has also seen Benhaim become SpinMe's chairman, while SpinMe managing director David Brint has become its chief executive. Prior to joining SpinMe, Brint was managing director of Pentland Sports and a director of Berghaus.

In a further move, SpinMe’s founder John Warner has taken on the role of head of research and development.

“Vente-Privee is helping us to invest in research and development,” said Brint. “The company actually uses our technology, so the quicker we innovate, the more beneficial it will be for all of our retail clients and their customers.

“The US is our biggest market for software, so we’ll naturally increase focus there. It will be business as usual, with the support of a pioneering global retailer.”

SpinMe is currently undergoing a brand refresh and plans to launch a new website later this spring.

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