THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
UK readers now buying more Kindle books than print books on Amazon

Amazon UK has reported that its customers are now buying more Kindle books than print books on its website.

GENERAL MERCHANDISE

UK readers now buying more Kindle books than print books on Amazon

Amazon UK has reported that its customers are now buying more Kindle books than print books on its website.

Having launched its Kindle e-reader in August 2010, the online retailer said that Kindle book sales surpassed hardcover book sales at a rate of more than 2 to 1 by May 2011. It now reports that Amazon.co.uk customers are purchasing more Kindle books than all printed books, both hardcover and paperback, combined.

Jorrit Van der Meulen, vice president, Kindle EU explained: "Customers in the UK are now choosing Kindle books more often than print books, even as our print business continues to grow. We hit this milestone in the US less than four years after introducing Kindle, so to reach this landmark after just two years in the UK is remarkable and shows how quickly UK readers are embracing Kindle.

"As a result of the success of Kindle, we’re selling more books than ever before on behalf of authors and publishers. And thanks to Kindle Direct Publishing, thousands of self-published authors have also been given an outlet to share their work with the millions of Kindle readers worldwide."

Amazon said that so far in 2012 it has sold 114 Kindle books for every 100 print books sold. It also revealed that users of the electronic devices read more, with Kindle readers buying four times the number of books they bought prior to owning a Kindle, although they continue to buy physical books too. 

The top 10 most popular authors of 2012 in the Amazon.co.uk Kindle store are EL James, Suzanne Collins, Stieg Larsson, James Patterson, Lee Child, Nick Spalding, S.J. Watson, George R.R Martin, Katia Lief and Kerry Wilkinson. 
 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Digitally native competitors and demanding customers are forcing a new perspective in retail. AI and machine learning can help you step up to the challenges; and some ‘small and beautiful’ solutions can increase your conversion rates within just a few weeks.
Payment Roundtable 2019
Payment Roundtable 2019
6 February 2019
The Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
The Retail Bulletin Payment Roundtable will raise debate and discussion centred on but not exclusive to improving the in-store payment process