The White Company enters travel retail sector
Lifestyle and clothing retailer The White Company has taken its first step into the travel retail sector by opening a store at London¬ís St Pancras station.
The 570sq ft shop in The Arcade shopping centre at St Pancras stocks gifts, decorations and accessories as well as a range of signature perfumes.
The White Company retail director Gary Temprell said: “We are delighted that our new opening at St. Pancras International has not only been an immediate success but has also given us an exciting entry into the travel retail channel.
"I’m sure that the new White Company store is set to become an essential stopover for users of St. Pancras International and we are particularly confident that the product range on offer, specially selected for the station’s strong ABC1 traffic profile, will delight travellers and station visitors alike.”
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