THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Tesco revamps homeware ranges
Sherbet Crush range

Tesco has revamped its homeware ranges as part of plans to re-energise its home and lifestyle offer.

GENERAL MERCHANDISE

Tesco revamps homeware ranges

Tesco has revamped its homeware ranges as part of plans to re-energise its home and lifestyle offer.

The supermarket has launched around 2,000 new products online and in its stores across the home, garden, electrical and stationery categories. The new lines represent around two thirds of the Tesco home range and are classified according to five key themes of Monochrome, Seaside, Sherbet Crush, Moroccan and Couture. 

Alongside style and design, there has also been a focus on quality with the introduction of double-sided towels for extra softness and thickness, and improved densities and yarns for bedding.

Bernadette Lusher, commercial director for UK general merchandise, said: “My priority over the last year has been to re-energise the home and lifestyle offer with the latest trends. We’re focused on being the supermarket to offer customers stylish, accessible, design-led products for all aspects of their home life, so you’ll see the trends across other departments as well, including stationery and garden.”

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Digitally native competitors and demanding customers are forcing a new perspective in retail. AI and machine learning can help you step up to the challenges; and some ‘small and beautiful’ solutions can increase your conversion rates within just a few weeks.
Payment Roundtable 2019
Payment Roundtable 2019
6 February 2019
The Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
The Retail Bulletin Payment Roundtable will raise debate and discussion centred on but not exclusive to improving the in-store payment process