THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Tesco teams up with Holland & Barrett in pilot health & wellbeing partnership

Tesco has teamed up Holland & Barrett to introduce a health and wellbeing ‘store in store’ format in a number of Tesco stores across the UK.

GENERAL MERCHANDISE

Tesco teams up with Holland & Barrett in pilot health & wellbeing partnership

Tesco has teamed up Holland & Barrett to introduce a health and wellbeing ‘store in store’ format in a number of Tesco stores across the UK.

The new partnership follows Tesco’s introduction of several Arcadia sites in larger stores last year.

The first Holland and Barrett store opened in the Dudley Tesco Extra store this week and a number of further concessions are set to be introduced over the summer.

Holland & Barrett’s sales areas will include a range of popular brands from the specialist health and wellness retailer including Bootea, snail gel and its best-selling coconut-based products.

The new format will be integrated within Tesco’s store sales floors and will enable Tesco customers to shop across some 3000 product lines from Holland & Barrett’s health, food, beauty and sports ranges. Customers will also be able to access Holland & Barrett’s natural beauty section.

Matt Davies, Tesco UK and ROI chief executive, said: “We’re always looking at new ways our stores can best serve the needs of our customers, so we’re excited to be embarking on this partnership with such a recognised and trusted brand as Holland and Barrett. The new concessions will provide an exciting new offer for our customers that will complement our Tesco stores.”

Holland & Barrett staff in the trial stores will be trained in the same way as all Holland & Barrett staff in the company’s ‘Qualified to Advise’ standards, the equivalent of an A-level in nutrition.

Holland & Barrett chief executive Peter Aldis said: “This pilot is a fantastic opportunity to demonstrate the value of a partnership between two trusted and complementary brands in retail and we are excited to be exploring with Tesco how their customers respond to this innovative in-store concept.”

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

The Retail Design Seminar 2018
The Retail Design Seminar 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Seminar 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
AI in Retail Conference 2019
AI in Retail Conference 2019
18 September 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019