Tesco helps raise £10 million for Diabetes UK
The money, which will be used to fund research, education and awareness programmes for the condition, is one of the largest amounts ever raised in 12 months through a charity partnership in the UK.
To reach the £10 million fundraising total, Tesco staff embarked on a variety of challenges and put on fundraising events in stores, distribution centres and offices around the UK. In addition, suppliers supported the partnership through promotions while more than 7,500 people volunteered to take part in a charity collection that raised over £380,000 in three days.
Tesco and Diabetes UK will continue to work together in 2014 to raise money to help fund further research and diabetes awareness projects.
Chris Bush, managing director of Tesco UK said: “Throughout a year of incredible fundraising, I’ve been overwhelmed by the response from our customers, colleagues and suppliers who have given so much to raise such an impressive amount for Diabetes UK. It’s a fantastic achievement and one that has already helped fund important research and the largest ever awareness campaign to encourage people to check their risk of Type 2 diabetes.”
Barbara Young, chief executive of Diabetes UK, added: “Throughout the last year, I have been consistently amazed and humbled by the way Tesco colleagues, customers and suppliers have raised so much money for what is a hugely important cause.”
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