THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Tesco announces charity partnership with Diabetes UK

Tesco has embarked on a new partnership with Diabetes UK with the aim of raising £10 million for the charity.

GENERAL MERCHANDISE

Tesco announces charity partnership with Diabetes UK

Tesco has embarked on a new partnership with Diabetes UK with the aim of raising £10 million for the charity.

The partnership, launched as the number of people diagnosed with diabetes in the UK reaches three million for the first time, will fund pioneering research into a vaccine for Type 1 diabetes as well as a  public awareness campaign on Type 2 diabetes risk factors. The £10 million donation is  the biggest ever sum pledged to the charity.

Barbara Young, chief executive of Diabetes UK, said: “I am delighted Tesco has made Diabetes UK its National Charity Partner, as this will make a real difference in curbing the rise in the condition by funding the biggest ever public health campaign on risk factors and symptoms of Type 2 diabetes.

“Crucially, research into a future without Type 1 diabetes is at an extremely exciting point and so there is a real chance that the millions of pounds of new research the partnership will fund could make the breakthrough that leads to a future without this type of the condition, a lasting legacy for the partnership and for children and adults worldwide.”

Rebecca Shelley, group corporate affairs director at Tesco, added: “Thanks to this important partnership, we have the opportunity to inspire our colleagues and customers to come together, raise awareness and much needed funds to help the millions of people with diabetes in the UK.

“From helping our customers take action to reduce their risk of Type 2 diabetes through our network of pharmacies, to investing in groundbreaking research, we’ll be using our scale to support everyone affected by, and at risk of diabetes.”

Since 1988, Tesco has chosen a different charity every year to be the focus for staff fundraising. The Tesco Charity Trust tops up staff fundraising by 20%, up to a maximum of £500,000.

The partnership with Diabetes UK will be supported throughout the year by product promotions in Tesco stores and online which will carry a donation to the charity. Tesco Bank will donate 0.0125p for every transaction made at ATM’s at Tesco stores until 28 February 2014 while Clubcard customers will be able to donate their points to Diabetes UK.








 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

The Retail Design Seminar 2018
The Retail Design Seminar 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Seminar 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
AI in Retail Conference 2019
AI in Retail Conference 2019
18 September 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019