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Tesco brings back Sindy doll with 21st century makeover

Sindy, one of Britain’s most iconic toys, has been given a 21st century makeover by Tesco.

GENERAL MERCHANDISE

Tesco brings back Sindy doll with 21st century makeover

Sindy, one of Britain’s most iconic toys, has been given a 21st century makeover by Tesco.

The glamorous doll has been revamped exclusively by Tesco which has made her seven inches taller with a fresh new look.

Sindy was, for many years, the UK’s best-selling toy delighting generations across the world after being launched in the early 1960s.

Tesco head toy buyer Dawn Lavalette explained: “Sindy stood out from other dolls and her captivating, angelic look made her popular all over the world.

“Now we’ve restored her beautiful and unique look and worked with our own top fashion designers to come up with a dazzling new range of clothes.”

The new Sindy has a set of 11 outfits for both day and nightwear, which have been created by Tesco’s own fashion designers.

The range also includes eight pairs of shoes including trainers, boots and sandals.

In addition, Sindy has three friends – Zoe, Kate and Laura.

Lavalette added: “This is just the start of the Sindy revival and next year we will have a whole range of exciting additions for customers to add to their collection including more playsets and stylish outfits.”

The new 18-inch high, free standing Sindy doll costs £19.95.

 

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