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Soda Says enters US market

UK tech accessories retailer Soda Says has expanded into the North American market by partnering with department store chains Neiman Marcus and Nordstrom.

GENERAL MERCHANDISE

Soda Says enters US market

UK tech accessories retailer Soda Says has expanded into the North American market by partnering with department store chains Neiman Marcus and Nordstrom.

With the company founded by Grace Gould in 2017, the name Soda stands for School of the Digital Age. The brand sells a colourful, design-led range of tech accessories such as headphones, phone cases, chargers and tech pouches, as well as fitness and wellness tech items.

Its ranges are now available in the Neiman Marcus store in Dallas as well as on the department store’s ecommerce site. Later this month, Soda Says will also begin selling products within ten Nordstrom locations in the US and Canada.

Commenting on the expansion, Gould said: “Our mission is to serve up a collection of smartly designed products that save you time and enhance your life and we are thrilled to be doing so in the US and Canada.”

The company is planning to expand further in the US during 2019.

In addition to an online store, Soda Says sells its products in the UK through a concession in Selfridges’ Oxford Street store in London. It also has a presence in the Brown Thomas department store in Dublin.

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