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Silvera launches first UK store

French furniture specialist Silvera has opened a debut UK flagship on London’s King’s Road.

HOME & DIY

Silvera launches first UK store

French furniture specialist Silvera has opened a debut UK flagship on London’s King’s Road.

Designed by French architectural firm Jouin Manku, the 5,244 square foot space displays furniture, lighting, rugs and designer home accessories.

Best known for its high-end, contemporary collections for the home and office, Silvera operates ten showrooms in Paris and an online store.

Paul Silvera, owner of Silvera, said: “We are delighted to finally open the doors of our first UK showroom, being at the epicenter of Chelsea’s superb interior and lifestyle community, we look forward to sharing our passion for beautiful design with the UK market and making our debut in one of London’s most popular shopping locations, the King’s Road.”

The store is part of the Sloane Stanley Esate, one of the oldest landowning estates in London. The estate owns and manages hundreds of residential and commercial properties on the King’s Road and Fulham Road.

Hannah Grievson, commercial property manager at Sloane Stanley, said: “Securing debut UK sites for leading international brands such as Silvera, further strengthens the King’s Road status as one of the capital’s leading retail destinations, ensuring this vibrant retail parade continues to thrive and inspire shoppers.”

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