THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE

Shop Direct to merge Very Exclusive with Very

Shop Direct is to merge its luxury fashion proposition Very Exclusive with its main fashion platform Very so that customers can shop Very’s entire range in one place.

FASHION

Shop Direct to merge Very Exclusive with Very

Launched in 2015, Very Exclusive now stocks 90 high end fashion brands.

Shop Direct said it will migrate Very Exclusive into Very during autumn winter 2018 when Very will take over as the home of the group’s premium brand proposition in time for spring summer 2019.

Sam Perkins, group product director at Shop Direct, said: “Very Exclusive has played an important role for Shop Direct in broadening the range of premium fashion brands we’re able to offer our customers. At the same time, Very has continued to grow strongly thanks to its compelling proposition and clear customer appeal. Now is therefore the right time to consolidate our fashion proposition by bringing together our premium brand relationships with the scale, power and customer base of Very.”

Brands offered by Very Exclusive include the likes of DKNY, McQ Alexander McQueen, Reiss, Vivienne Westwood Anglomania, Stila and By Terry.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy