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Sales edge up at Clinton Cards

Greeting cards retailer Clinton Cards saw a 0.4% increase in total group sales in the five weeks to 1 January. However sales fell by 1.4% in the 22 week period.

CITY & CORPORATE

Sales edge up at Clinton Cards

Greeting cards retailer Clinton Cards saw a 0.4% increase in total group sales in the five weeks to 1 January. However sales fell by 1.4% in the 22 week period.

Like-for-like sales at Clintons rose by 0.8% in the five week period but fell 2.7% at the group’s Birthdays chain.

The group said it had undertaken improvements to its business including a renewed focus on ensuring it had the right customer offer and improved customer service. It is also continuing to work on the strategic review begun by Darcy Willson-Rymer when he joined as CEO in October 2011. This is due for completion in the second quarter of this year and is focusing on the customer experience, store portfolio, business efficiency, and the group’s digital offering.
 
Commenting on the results, Willson-Rymer said: "Since I joined Clintons, we have had a single-minded focus on the customer. Our Christmas trading update recognises the positive impact of this approach. Going forward, there is clearly more work to be done and I am looking at this within my strategic review. Despite a tough retail climate, we remain in line with the Board's expectations."

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