River Island says manufacturing in the UK is paying off
The company said it had increased the number of items manufactured at home by around 50% as rising labour costs in China make it more viable to produce goods in the UK. The move has resulted in increased efficiencies and a boost to sales.
Ben Lewis, River Island chief executive, said: “It has allowed us to get new fashion to our customers much quicker than we were able to, and as a result some of those products have become absolute bestsellers. We can get more of them and work closely with the factories.”
Lewis added: “With clever design you can hold the price to something affordable.”
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