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Paul Foley to return to Iceland in international role

Iceland, the frozen food retailer, has appointed Paul Foley as its first international business director.


Paul Foley to return to Iceland in international role

Iceland, the frozen food retailer, has appointed Paul Foley as its first international business director.

Foley will be responsible for identifying and exploiting new opportunities to grow the global Iceland brand. He will also lead Iceland’s ITEX export business and its new retail operation in the Czech Republic. Based at the ITEX office in Vienna, Foley will report directly to Iceland chief executive Malcolm Walker.

Foley previously worked with Iceland 23 years ago, working his way up from the shop floor to the position of regional manager for the South East. He then worked for 20 years with Aldi where he was CEO of the discount retailer’s UK and Ireland business.

Iceland CEO Malcolm Walker said: "I was very sorry to lose Paul in 1989. It has not been easy to persuade him to come back and work for us, and I am absolutely delighted that he has agreed to do so. His exceptional track record and skill set make him the ideal person to lead Iceland's development outside the UK, whether that be through exports, franchising, acquisitions or store openings. The global potential of the Iceland brand is huge."

Foley, who has been running a retail consultancy since 2009, will join Iceland in January 2013 after fulfilling his remaining consultancy commitments.

Commenting on his appointment, Foley said: "I am greatly looking forward to joining the dynamic team at Iceland. The strength of the business’s performance in recent years is a testament to the strength of the brand, the often underrated quality of Iceland products and the quite remarkable business culture that gives Iceland such a very special feeling as a place to work."

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