OFT seeks views ahead of study into advertising and pricing
Heather Clayton, Senior Director of the OFT's Consumer Market Group said: 'The way that businesses advertise and price goods and services constantly evolves, and we need to keep up to date on how consumers view these adverts, and the types of advertising and prices which may mislead. 'Before starting our study, we want to understand from consumer groups, businesses and other organisations which areas they think we should focus on.'
The market study is expected to commence in the autumn, and the OFT will be contacting some key parties directly.
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