THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Notonthehighstreet launches Christmas campaign

Notonthehighstreet, the curated online marketplace, is to launch its biggest ever Christmas marketing campaign this weekend.

GENERAL MERCHANDISE

Notonthehighstreet launches Christmas campaign

The campaign will debut on Sunday 1 November with a 60 second live TV advert during ITV’s Downton Abbey.

Following the premier spot, TV ads will continue to run throughout November and December supported by a cross-media campaign. This will include radio spot adverts on Heart FM and Classic FM nationwide as well as newslink spots across 250 local commercial stations nationwide.

There will also be a range out-of-home advertising including tube car panels, digital escalator panels and 48 sheets in rail stations nationally for weeks straddling the key Christmas trading period. This will be supported by print in all major fashion titles and newspaper supplements, all of which will be aimed at establishing Notonthehighstreet.com as a key Christmas shopping destination.

There will also be a significant digital element to the campaign, supporting key ATL messaging through display and social channels.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing