THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Nisa invites children to contribute to the design of cereal box

Symbol group Nisa ran a nationwide competition last week where children were invited to design a monster for the packaging of one of its new own label Heritage cereal lines.

GENERAL MERCHANDISE

Nisa invites children to contribute to the design of cereal box

The winner has now been announced as James Ghest, who designed a monster called Crunchy.

Aimed at the under 12s, the competition gave children the opportunity to colour and name the monster, with the winning design appearing on the packaging. The winner also received a Google Nexus Tablet, a framed picture of their design and will get a free box of cereal once the product is launched.

Erin May, Heritage brand manager, said: "We really wanted to encourage the children, and their parents, to engage with the Heritage brand and we wanted input from them on how they would like the packaging designed. We received some fantastic entries and can’t wait to see the winning design on pack.”

The competition was promoted through Nisa’s social media channels and Nisa members were encouraged to involve their local communities.

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing