THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Morrisons appoints new marketing and customer experience directors

Morrisons has appointed Rebecca Singleton as its marketing director. Singleton is currently head of non-food marketing at Sainsbury’s, where she recently led the launch of the grocer’s new Gok Wan clothing range.

GENERAL MERCHANDISE

Morrisons appoints new marketing and customer experience directors

Singleton, who will join Morrisons at the end of March, will assume responsibility for corporate brand, advertising, in-store marketing and print services.  She will report to corporate marketing and operations director, Richard Lancaster, who will continue to have overall responsibility for all marketing communications, corporate campaigns as well as merchandising, space and format.

In a separate move, Morrisons commercial director - services, Simon Eastwood, will be appointed to the new role of customer experience director reporting directly into group commercial director, Richard Hodgson. He will aim to provide the business with a sharper focus on customer experience and customers' relationship with Morrisons. Eastwood will continue with his current remit for customer concessions.

Commenting on the appointments, Hodgson said, "Maintaining the momentum of our marketing activity and putting customer experience at the heart of every thing we do are key to delivering Morrisons’ ambitious plans for 2012.  These moves ensure we have the right talent in the right places."

Don’t miss the Retail Bulletin’s 3rd Customer Loyalty Conference. Join us in London on June 13th 2012 and find out how to Maximise customer loyalty and stability by communicating brand value, build trust and engage your customers. Speakers already confirmed from Tesco, Costa Retail, The White Company, Shop Direct Group, Npower, Orange-France Telecom, Lush, Phones 4U, Joules Ltd, Just-Eat, Topshop, Great Ormond Street Hospital Children’s Charity, Logic Group,  Empathica. Click here for further details and registration.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing