THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE

HOME  |  BRANDS
Morrisons launches M Kitchen frozen range

Morrisons has extended its M Kitchen convenience range to include frozen meals. The move forms part of the wider M Kitchen roll out which will see more than 300 recipes available in the supermarket’s stores.

BRANDS

Morrisons launches M Kitchen frozen range

The M Kitchen chilled range was launched by Morrisons late last year and features "restaurant quality" recipes from  five of the UK’s leading chefs including Aldo Zilli and Pierre Koffmann.

The new M Kitchen frozen convenience range of English, Chinese, Indian and Italian meals developed by Morrisons executive chef Neil Nugent and his team, comprises 29 classic dishes such as Satay Noodles, Cumberland Pie, and Sundried Tomato & Mascarpone Pasta. All items in the range will be priced at £2.00 or two for £3.00, and £3.50 for the family-sized options.

Morrisons group commercial director Richard Hodgson said: "The launch of M Kitchen frozen range is another important step forward for Morrisons, growing a range of products that customers will literally want to cross the road to buy, making Morrisons a destination for dining in."

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing