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Mobile Fun celebrates record festive trading

Mobile Fun, the online mobile accessories retailer, has reported that its sales increased by 23% to £3.5 million in the fourth quarter of 2012.

GENERAL MERCHANDISE

Mobile Fun celebrates record festive trading

Mobile Fun, the online mobile accessories retailer, has reported that its sales increased by 23% to £3.5 million in the fourth quarter of 2012.

The retailer said that its orders rose 18% to 137,183 in the period, boosted by a record breaking December when sales reached £1.3 million.

MobileFun.co.uk, the retailer’s flagship website saw an increase of 7% in both sales and orders on the same period last year.

Following the launch of new international websites during the year, including websites for the USA and Italy, orders from all international websites over the quarter grew by 57%, with corresponding sales growing by 80% to £1.3 million.

The retailer’s websites for France, Germany, Spain and the Netherlands increased their market share, collectively delivering a like-for-like sales increase of 21%. Spain experienced the fastest annual growth rate, doubling in size to provide over 3,600 orders in Q4 2012.

Mobile Fun managing director, Mohammed Hussain, said: "Our Q4 sales underline the progress we’ve made over the past year. Our new websites, extensive range of accessories for major mobile devices and delivery speed drove the surge in orders. 

"We’re excited to enter 2013 with our most successful Christmas ever behind us, and a strong team that is ready to build upon this success with the imminent launch of another twelve websites across Europe, South America and Asia." 


 

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