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The Whisky Shop opens new store in Manchester’s Exchange Street.

Situated close to the city’s Selfridges and Harvey Nichols stores, the new shop follows the launch of the retailer’s flagship store in London’s Piccadilly late last year.

CITY & CORPORATE

The Whisky Shop opens new store in Manchester’s Exchange Street.

The Whisky Shop also aquired specialist whisky store Loch Fyne Whiskies for an undisclosed sum in May 2013.

The 600 sq ft store is spread over two floors, and features slate and timber flooring, glass display vitrines and a new fully-glazed shop front featuring copper signage to give the store a comfortable but luxurious feel.

Prominent space in the main retail section is given to The Whisky Shop’s key retail partners Diageo and Brown-Forman. The store also includes The Whisky Shop Library which features a range of rare and exclusive whiskies.

Andrew Torrance, managing director of The Whisky Shop, said: “These are very exciting times for The Whisky Shop. Manchester has a fantastic retail offering and we’re delighted to be opening our newest store in this vibrant and interesting city. 

“Our aim is to inform and entertain our customers. Whisky is a wonderful and diverse drink that should be enjoyed rather than revered. We look forward to bringing The Whisky Shop experience to Manchester.” 

Paul Simpson, managing director of Visit Manchester, added: "The Whisky Shop’s decision to open a second flagship store in Manchester is a testament to both its retail and its food and drink offering. We are certain the brand will experience great success in the already thriving area in and around Exchange Street, and wish it all the best as a new business in the city.”

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