THE RETAIL BULLETIN - The home of retail news
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Health & Beauty
General Merchandise
Sports & Leisure
Retail Solutions
Food & Drink
London department stores to benefit from 'Ramadan Rush'
Selfridges London

New figures have suggested that Middle Eastern shoppers are set to treble their spending at London’s department stores over the coming weeks as tourists from the region flock to the UK in search of luxury goods.


London department stores to benefit from 'Ramadan Rush'

The data from Worldpay shows the annual ‘Ramadan Rush’ is worth millions to the capital’s flagship stores with turnover rising by 368% in the month after Eid Al Fitr last year.

The figures reveal that Middle Eastern visitors spent £251.05 on each visit to the till, nearly eight times the £32.76 European tourists averaged per transaction. Qataris were by far the biggest spenders, racking up an average of £466.89 on purchases. This was followed by £275.17 from the United Arab Emirates, £186.29 from Saudi Arabia and £134.07 from Bahrain.  

Department stores were found to be the biggest beneficiaries of the Eid shopping spree, accounting for nearly 59% of all spending by Arab visitors.

London remains the number one draw for post-Ramadan shopping, but luxury retail hub Bicester Village has also emerged as a popular destination, with sales from Middle Eastern shoppers rising by 276% on the seasonal average. Retailers in Manchester and Edinburgh saw transactions from the Middle East rise by 61% and 46% respectively.  

Dave Hobday, UK managing director of Worldpay, said: “We expect spending by Middle Eastern shoppers to break records this year, with turnover as high as Christmas for some luxury stores. This is about far more than just premium retail however. From bargains at Bicester to boutiques on Bond Street, retailers across the UK are wise to the opportunity that Eid offers.

“More and more retailers are now employing multi-lingual staff, listing tax-free prices in-store and giving shoppers the option to pay by card in their own currency. Businesses of all sizes will need to get these special touches right if they want more Middle Eastern shoppers in the door.”    



Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News


Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing