Lacoste to open new flagship store in Knightsbridge
Lacoste is to open a new flagship store in Knightsbridge which will be the clothing brand¬ís largest store in the world.
Work on the new store will begin on 15 January with a series of rooms being created within the 7470 sq ft space using different tones and features within each area.
The site, previously a French Connection outlet, has a 3-storey high staircase in the centre of the building. Designed by DesignLSM, the store will also feature huge LED screens showing promotional material throughout the store.
Richard Potzesny, retail director, Lacoste UK commented: "This is an incredibly exciting project for Lacoste UK and having worked with designLSM on previous concepts we didn’t hesitate in using them to implement this large-scale scheme. We are confident they will creatively fulfil our brief, resulting in a professional, contemporary finish."
The new store will open in April.
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