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La Martina opens flagship London store

Argentinian clothing brand La Martina has opened its first UK flagship store at The Crown Estate’s £100 million St James’s Gateway redevelopment in London.

GENERAL MERCHANDISE

La Martina opens flagship London store

Argentinian clothing brand La Martina has opened its first UK flagship store at The Crown Estate’s £100 million St James’s Gateway redevelopment in London.

The store will stock La Martina’s full range of polo inspired menswear, womenswear and accessories.

Founded in Buenos Aires in 1985, La Martina is known for its casual lifestyle clothing as well as its technical polo equipment. It supplies clothing to the Polo clubs of Harvard, Yale, Oxford and Cambridge, as well as the England national team.

Enrico Roselli, chief executive of La Martina Europe SA, said: “After opening in Guards Polo Club eight years ago, our current strategy is aimed at developing a process to embrace the style and history of traditional English tailoring. St James’s international reputation for high quality, bespoke clothing made our decision to choose the area for our London debut an easy one.”

 

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