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Kiddicare opens first store since Dunelm acquisition at Peterborough One

Baby and children’s goods specialist Kiddicare is to open its first store since its acquisition by Dunelm at the newly rebranded Peterborough One Retail Park.

GENERAL MERCHANDISE

Kiddicare opens first store since Dunelm acquisition at Peterborough One

Baby and children’s goods specialist Kiddicare is to open its first store since its acquisition by Dunelm at the newly rebranded Peterborough One Retail Park.

The retailer has taken an 888 square metre unit at the park.

Steve Barton, Dunelm’s director of property, said: “We’re delighted to be opening our first new Kiddicare store at Peterborough One Retail Park. The family-oriented tenant mix at the retail park is complimentary to a physical store presence for the brand in support of Kiddicare’s powerful on-line offering.”

Targetfollow acquired what was formerly known as Peterborough Garden Park in December 2016 and has now rebranded it as part of an expansion and modernisation programme.

George Craig, associate director at Targetfollow, said: “We’re very pleased that Dunelm has chosen Peterborough One Retail Park for its first new Kiddicare store in the UK. Securing Kiddicare immediately after rebranding the park is the beginning of a number of exciting new tenant initiatives.”

Peterborough One is anchored by a 4,645 square metre Van Hage garden centre and has 16 further retail units including Cotswold, Pavers, The Edinburgh Woollen Mill, Bonmarché, Pets Corner, Maidenhead Aquatics, Roman, The Works, Granite Transformations and Hammond Furniture.

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