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John Lewis weekly sales down 1.2%

John Lewis has reported that sales dipped 1.2% last week compared with the same week last year. This follows a 3.3% drop in the previous week’s trading.

GENERAL MERCHANDISE

John Lewis weekly sales down 1.2%

However, sales at the department store chain were up 15.9% on the week ending 19 November, reaching a total of £98.7 million.

The retailer reported an uplift in sales of Christmas china, table decorations and Christmas trees as customers prepare their homes for the festive season. There was also a continued focus on gift buying, particularly children's toys, iPads and Kindles.

John Lewis said its online sales are continuing to grow by 18%
year-on- year and branches saw a significant increase in customers using the ‘Click and Collect’ service in the week, where shoppers order online and collect their purchases from John Lewis and Waitrose shops throughout the country. 'Click and Collect' from John Lewis is currently running 75% ahead of last year.

David Barford, director of selling operations for John Lewis, said: "Despite the continuing warm weather, to have achieved sales so close to last year shows that Christmas shopping is really taking off, albeit a little later than usual. John Lewis customers are clearly turning their thoughts to presents, particularly those for children with both 'hi tech' and traditional toys proving popular.

"It is also clear that shoppers are appreciating our Never Knowingly Undersold policy of price matching competitors' prices which, coupled with our renowned customer service and inspirational gift assortment, makes John Lewis their destination of choice."


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