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John Lewis to open in Birmingham

John Lewis, Network Rail and Birmingham City Council today confirmed agreement for a full-line John Lewis department store.

GENERAL MERCHANDISE

John Lewis to open in Birmingham

John Lewis, Network Rail and Birmingham City Council today confirmed agreement for a full-line John Lewis department store.

The store will be located adjacent to New Street station in Birmingham city centre.

The £100 million development project will see the new John Lewis shop constructed on the south side of a redeveloped New Street station, creating 900new jobs for the wider economy, including 650 jobs at the department store. The project will also include the upgrade of the Pallasades Shopping Centre.

The 250,000 sq ft John Lewis shop, scheduled to open in 2014, will be one of the largest John Lewis department stores outside London. Featuring more than 350,000 products including fashion, furniture, homewares, beauty and the latest technology, the new shop will ‘greatly improve the quality and breadth of Birmingham’s retail offer’.

Andy Street, Managing Director, John Lewis said: “Together with a progressive city council and Network Rail, we are pleased to play our part in the regeneration of Birmingham city centre. We will deliver a landmark, long-term investment and quality job creation. Our optimum growth strategy includes opening full-line department stores in strategic locations, ‘at home’ shops and online expansion including our international delivery.

“This project fulfils John Lewis’s longstanding ambition to bring our unique retail and employment offer to Birmingham. Our presence in Birmingham will also enhance competition, choice and quality for the benefit of regional shoppers.”

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