John Lewis sales up 3% last week driven by strong electrical and technology sales
Online sales were 15% higher driven by visits from mobile devices and traffic to apps, which was 43% up on last year.
During the week, the retailer launched its new ‘Kitchen Drawer’ smartphone app which enables customers to access their receipts for both shops and online purchases through their mobile phone.
In the buying offices, the stand-out performer was electricals and home technology with sales up 7.7% on the same week last year. Growth was driven by strong sales in the communication technology category which saw an increase of 30.5%. Other categories with buoyant sales included gaming, consumer electronics accessories and media streaming devices such as Apple TV and Google Chromecast.
Trade was softer for fashion with sales falling by 0.4%. Womenswear had a tougher trading week due to the mild weather, but strong performers included jewellery, beauty services and handbags.
Meanwhile, home sales rose by 2.9% boosted by growth in furniture of 12.4% and mattress sales rising by 28.2%.
Mark Lewis, retail director for John Lewis said: “Despite the mild weather it was a strong gifting week and as we go into the last shopping weekend before Christmas the indication from our customers is that there is still a lot of shopping to be done.
“With Christmas day not until Friday, and all of our online delivery options available well into the coming week, our focus now is on ensuring that our shops and online operations continue to deliver our customers’ Christmas gifts.”
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