THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Joe Browns makes good start to new financial year

Clothing retailer Joe Browns has seen its sales increase by 25% in the first two months of its financial year as it pursues its expansion plans.

FASHION

Joe Browns makes good start to new financial year

Clothing retailer Joe Browns has seen its sales increase by 25% in the first two months of its financial year as it pursues its expansion plans.

The rise follows a record 12% uplift in turnover in the twelve months to June 2018 compared to the previous year.

During the year, Joe Browns' wholesale business performed particularly well with turnover up 40% in the period. Growth was also driven by the opening of the company’s first ever retail store at Sheffield’s Meadowhall shopping centre last November.

As part of plans to achieve further growth, Joe Browns is expanding its product ranges and appointing six new senior team members.

In a first appointment, Andrew Thomson, the former brand director for EMEA at Original Penguin, has been hired as Joe Browns’ new head of wholesale. He will be responsible for leading the company’s UK and international growth and for developing its menswear and licensing divisions.

In addition, Fiona Brown, former global digital marketing manager at GHD, will join the Joe Browns team in early October as head of ecommerce.

New in-house positions have also been created and filled for a senior analyst, designer, ladieswear buyer and retail floor manager. The company is planning to increase recruitment marketing spend by a further 10% in the current financial year as it looks to create additional roles within its marketing and creative teams.   

Simon Brown, founder and managing director of Joe Browns, said: “As everyone knows it’s pretty tough out there. It’s never been more important to offer remarkable product and to do this we need some remarkable people.” 

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
Payment Roundtable 2019
Payment Roundtable 2019
6 February 2019
The Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
The Retail Bulletin Payment Roundtable will raise debate and discussion centred on but not exclusive to improving the in-store payment process