JJB shrugs off England¬ís World Cup disaster
Sales at JJB Sports have continued in line with expectations despite England's early exit from the World Cup.
Sales for the six weeks from 24 May to 4 July were up 22.3% on a like-for-like basis.Sterling gross margin on a like-for-like basis over the same period was up 54.5% resulting in an overall like-for-like gross margin over the same period of 43.9%.
Cumulative like-for-like sales since the start of the financial year on 1 February to 4 July are positive 12.1% while cumulative gross margin for the same period is 43.8% - a 7.3 percentage point improvement on last year and a 5.4 percentage point improvement since the end of the last financial year
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