THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Improvements in ranges lift results at Alexon

In its interim management statement for the period 1st August 2010 to 23rd November 2010, the Group says that it is ‘performing robustly’.

CITY & CORPORATE

Improvements in ranges lift results at Alexon

Group like-for-like sales for the period were up 0.4% with overall margin growth of 0.4 percentage points. Within this, across the six brands, Autumn Winter sales margin has increased by 2.8 percentage points, driven by improvements to ranges and a continued focus on improving control of promotional activity,  combined with a focus on reducing the level of discounting across product ranges.
           
Trading performance across the entire brand portfolio has been encouraging in recent weeks.

The key focus of the board continues to be the acceleration of the turnaround following the successful Capital Raising of March 2010. The growth of the business through new store refits has continued. Each brand now has a new store design concept and the programme to roll these out has begun. Stores refitted to date have out-performed our expectations in both sales and margin.
 
The Group continues to invest in their online capabilities, most recently with the appointment of Giles Delafeld who joins Alexon on 1st February 2011 in the newly created role of E-Commerce Director. Giles will further develop Alexon's online capabilities, an area which offers significant growth opportunities for the Group going forward. Total online sales for the period have increased 125%.
 
We are encouraged by the trends in our performance over the last three weeks which have shown marked improvement. That said, the consumer environment remains uncertain. We see no immediate change to this and re-iterate our cautious approach.

The Retail Bulletin is organising their 2nd Multichannel Summit, to be held in London February 2nd 2011. The event is sponsored by k3 retail and will look at how retailers can maximize profits, market share and loyalty through cost effective, seamless, integrated multichannel strategies.
If you would like to attend as either a delegate or Networking Partner, go to www.retailbulletinconferences.com/multichannel2011

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing