THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Ikea to introduce new loyalty programme for businesses

Ikea is to work with retail finance and loyalty specialist Ikano on a new loyalty programme aimed at small businesses in London.

GENERAL MERCHANDISE

Ikea to introduce new loyalty programme for businesses

Membership of Ikea Business will be initially available to SME and start-up business customers of Ikea’s Wembley, Croydon, Lakeside and Tottenham stores. Programme membership will offer personal service and immediate payment at the Ikea Business Point in store, as well as the opportunity to attend free business start-up workshops and networking events in the London stores.

As part of the project, Ikano has upgraded Ikea’s database to enable it to store additional business details, and has provided training on the membership programme’s enrolment to Ikea staff. 

Ikano already manages the retailer’s consumer based Ikea Family card, along with the Home Card and point of sale loan finance products for Ikea’s 18 UK stores.

Ikano’s commercial director Dan Joy said: "By assisting in the delivery of Ikea Business’s loyalty programme, Ikano can further help IKEA to develop and nurture its relationship with its customers, and this is why we’re delighted to be involved in this project."

 


 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing