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'House of the Dead' scare attraction opens at Bluewater

A new scare attraction called ‘House of the Dead’ has opened at the Bluewater shopping centre in the run-up to Halloween.

GENERAL MERCHANDISE

'House of the Dead' scare attraction opens at Bluewater

Created by Richard Cottier and Sally Duguid, House of Dead will run until 1 November on Bluewater’s upper Rose Gallery following its initial launch in Manchester last year. Bluewater is the first location in the South East for the one-off production and also the first retail and leisure destination to stage the event.

‘House of the Dead’ takes guests on a walk-through journey in an unreal world made up of ‘horror movie quality’ sets and ‘routes of terror’. Actors are part of the experience and interact with guests as they travel through each themed set.

In addition, the ‘House of the Dead’ team has created 'Mystery of the Pumpkin Ghost', a family-orientated production.

‘House of the Dead’ founder Richard Cottier said: “Scare attractions are the UK’s fastest growing entertainment sector and we have seen major innovations in the industry over the past ten years. ‘House of the Dead’ is bringing the very best in interactive horror experiences to Bluewater as a unique experience. The leisure offer at Bluewater was screaming out for a Halloween offer and both ‘House of the Dead’ and ‘Mystery Pumpkin Ghost’ concepts appeal to all ages and are a truly thrilling experience.”

Both spaces were secured through Appear Here, the online marketplace for short-term retail.

Sharon Smith, commercial partnerships manager at Bluewater, added: “This is a very exciting concept that takes our focus on providing a unique guest experience to another level.” 

 

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