THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
HMV aims to top the charts for customer service

HMV to create a unique customer experience insight programme.

GENERAL MERCHANDISE

HMV aims to top the charts for customer service

HMV to create a unique customer experience insight programme.

The customer experience programme will comprise fortnightly mystery shopping visits, exit interviews and online customer satisfaction surveys conducted by Retail Eyes, a provider of customer experience improvement programmes.The programme will cover all aspects of HMV's customers’ experience including speed of service, staff awareness of promotions and offers, and the overall in-store experience.

Jason Toy, Head of Central Operations at HMV, said: “At HMV we are fanatical about everything we do. Understanding our customers’ experiences and what we can do to improve them has never been more important. Retail Eyes has created a very exciting programme that will provide us with detailed insight in relation to our customers’ experiences and we are looking forward to working with the team at Retail Eyes over the coming months and years.”

Utilising Retail Eyes’ leading technology and innovative approaches, HMV will be able to assess the results of the programme in real time. This will help HMV staff to share best practices and identify where opportunities exist for HMV staff to share their passion and knowledge with customers to ensure they have the very best experience in their store.

Tim Ogle, Retail Eyes CEO, said: “We are delighted that HMV has asked Retail Eyes to help improve their customers’ experiences. Although these are tough times on the high street, HMV has once again shown their commitment to their customers by making this significant investment, to ensure customers not only get great value for money, but an exceptional experience to match. With their passionate and knowledgeable store teams, this programme will empower staff to ‘get closer’ to their customers.”

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

The Retail Design Seminar 2018
The Retail Design Seminar 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Seminar 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
AI in Retail Conference 2019
AI in Retail Conference 2019
18 September 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
Fix The Dinosaur Roundtable 2018
Fix The Dinosaur Roundtable 2018
19 October 2018
The Euston Suite, The Hallam, 44 Hallam St, London W1W 6JJ
A Masterclass in IBMi Legacy Issues